Build a culture of conscious collaboration
Social intelligence isn't a soft skill. It's the infrastructure that determines whether your organization can adapt, innovate, and retain talent. IDI makes collaborative culture visible, measurable, and developable at scale.
Why culture initiatives fail without behavioral data
- 01Silos kill cross-functional collaboration
Departments develop their own culture and language. Without a shared framework for understanding collaboration, misalignment grows invisibly until it becomes a strategic bottleneck.
- 02Traditional coaching doesn't scale
Executive coaching is expensive and limited by availability. Most employees never get personalized development, yet they're the ones shaping your culture every day.
- 03You can't improve what you can't measure
Most organizations lack data on how people actually collaborate. Without visibility into interpersonal dynamics, cultural transformation stays abstract and unmeasurable.
Map how collaboration actually works across your organization
IDI (Interpersonal Dynamics Inventory) is a behavioral profile in which colleagues anonymously describe how a person is experienced in their work role.
Each employee creates an IDI profile in their specific work context, revealing the real interpersonal dynamics that shape decisions, innovation, and engagement. This isn't an employee survey. It's behavioral data collected from the people who observe each other daily.
The result is a data-driven map of your organization's collaborative culture, department by department, group by group.
From insight to lasting change
See yourself as others see you
Every employee gets a behavioral map across three dimensions, with a gap view between self-perception and how colleagues actually experience them in their work context.
- Affiliation, how we build relationships
- Directiveness, how we exert influence
- Adaptability, how we balance our own and others' needs
Grow together as a team
The team shares its profiles, agrees on where the group is today and commits to a shared development goal.
- Shared team diagnosis
- Collective commitment and goal
- A full cycle: diagnosis, commitment, coaching
Define the path of development
Through guided AI conversations, every employee defines a meaningful development goal using the Immunity to Change framework, uncovering hidden assumptions that keep patterns locked in place.
- The goal, what to develop
- What stands in the way
- The belief behind it
Practice between sessions
Each employee gets their own AI coach who knows their profile and goal. No scheduling, no capacity constraints, available 24/7 for everyone in the organization.
- Tailored to the goal and the profile
- Available any time, no booking needed
- Follows progress between sessions
Turn insights into lasting skills
Personalized micro-courses tailored to each employee's profile, turning cultural aspirations into daily habits one micro-action at a time.
- Tailored to the IDI profile
- Reflection and quizzes
- Follow course completion
A complete system for organizational social intelligence
IDI doesn't stop at assessment. It builds a continuous development loop where individual growth compounds into organizational transformation.
- 1Map your organization's social DNA
Deploy IDI across departments, functions, and hierarchies. Each employee creates a profile in their specific work context, revealing the real collaborative patterns that shape your culture.
- 2Get strategic data on collaboration
Aggregated profiles reveal organization-wide patterns. Where is trust strong? Where does decision-making stall? Where do silos form? Culture becomes measurable.
- 3Personalize development at scale
Every employee gets AI-guided goal setting and coaching. No scheduling, no capacity constraints. Individual growth compounds into organizational transformation.
- 4Track progress across the organization
Monitor completed sessions, goals set, and coaching engagement across departments. See where development is thriving and where it needs support.
IDI gave us the structure and language to address the real interpersonal dynamics holding back our groups. We saw a clear shift in how people gave feedback, took ownership, and resolved conflict.
Built on research, used since the 1980s
The method builds on Dr Richard Zackrison’s research at the University of Minnesota in 1977 and has been used in Swedish working life since the 1980s. Since then more than 300,000 profiles have been generated, the basis the Swedish norm rests on.
The science behind IDI
IDI is certified by DNV according to the EFPA test review model. About the certification
Frequently asked questions
Plans that grow with you
Start for free, grow with your team, and give leaders the tools to support their people.
All plans are billed annually.
A full first profile, with a taste of goals, coaching and deep dives.
- 1 profile included
- Goal Setting, Coaching, Deep Dive and Progress, limited
Unlimited development for everyone on the team.
- Unlimited profiles
- Unlimited Goal Setting, Coaching, Deep Dive and Progress
Everything in Growth, plus tools to support your people in their profile, goals, coaching and deep dives.
- Everything in Growth
- Support your people in their profile
- Follow and support their goals
- Support their coaching and deep dives
For organizations that need dedicated support, onboarding and customization.
- Dedicated support
- Onboarding
- Customization
IDI Group
Add-onIDI Group brings the whole platform to the team level. Members share their profiles, agree on where the team is today, commit to a shared goal and get group coaching.
- Diagnosis
- Commitment
- Coaching